Tuesday, May 18, 2010

Bimbo Christ


I don´t know, for me there´s just something beautiful about an advertisement that combines white bread, Jesus, and the word Bimbo.

The image of Christ is from a statue in central San Salvador called Salvador del Mundo, and it´s iconically associated with El Salvador the way the Golden Gate Bridge is with San Francisco. Bimbo as a brand name is also iconic - the equivalent of Wonder Bread in Mexico and Central America.

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